THE BIG IDEA
Unconventional by Nature
Fresh probiotics at the ready.
Traditional fare with a fresh look.
After doing Hawthorne Valley Farm’s rebrand in 2017, Farm Ferments (their Kraut production company) reached out to COMMIT for packaging design for their collaborative line of premium krauts and juices. Through several intensive sprints, we created packaging, sales materials, and food photography that helped them uplevel sales and distribution.
What we did:
Packaging Strategy
Naming
Copywriting
Custom illustrations
Packaging design
Print production
Tabletop product and food photography
“A very positive experience and easy to work with! Evan was responsive, and helped us find our vision. We have had increased exposure and great design feedback on our new labels. ”